Strategy
What is Strategy ?
A strategy outlines the plan of action to achieve the vision and objectives of an organisation that guides the decision-making processes.
Strategy refers to an organisation’s long-term goals and how it plans to reach them. In other words, it shows the pathway and actions required to achieve the defined vision.
Levels of business strategies
- Corporate Level: Corporate level strategies are the strategic plans of an organisation. They form the mission/purpose and vision statement and have a fundamental impact on the organisations long-term performance. They guide decisions around growth, acquisitions, diversification, and investments.
- Business Unit Level: Business Unit level strategies integrate into the corporate vision, with a focus however on a specific business unit. At this level, the vision and objectives are turned into concrete strategies that inform the overall strategy.
- Functional Level: Functional level strategies are designed to answer how functional departments like Marketing, People & Culture, Finance or Research & Development can support the defined business and corporate strategies of an organisation.
Whether it is an Organisational, or for example an IR or functional strategy, The BelRose Group can assist with this process by guiding, facilitating, developing your strategy.
- Organisational Strategic Plan
- Corporate Strategy
- Not For Profit Strategy
- Business Strategy
- Functional Strategy
- Operating Strategy
Guiding Strategy
Facilitating Strategy
Developing Strategy
Your questions answered
What kind of strategy work can you help with?
We support organisational, corporate, business and functional strategy, including People and Culture or industrial relations priorities. Our offering also includes not-for-profit and operating strategies.
Can you help with a strategy for one part of the organisation?
Yes. A business-unit or functional strategy can translate the organisation’s broader direction into priorities for a particular team or function.
What can a strategy engagement involve?
An engagement can include clarifying your organisation’s direction and priorities, reviewing the existing strategy, and facilitating discussions with the people who need to shape it. We tailor the approach to whether you need guidance, facilitated planning or support to develop the strategy itself.
How should a functional strategy connect with our overall plan?
It should show how the function contributes to the organisation’s wider objectives. For People and Culture, this means connecting workforce priorities with the direction the organisation has chosen.
What will we receive, and can the work include implementation planning?
Depending on the brief, the work can produce an organisational, business or functional strategy that sets out the intended direction, priorities and actions. The scope should identify the documents required and whether implementation planning or later review support is included.



